Welcome to the
Heart of the Blue Ridge
Discover the mountains, music, small towns, outdoor adventures, and local flavors that make Southwest Virginia unforgettable.
Elevate your adventure with us and explore the wonders of the Blue Ridge Plateau.
Located in Carroll County, Virginia, we are your gateway to elevated adventures, offering expert travel information, local insights, and unforgettable experiences to the Heart of the Blue Ridge. Whether you seek scenic hikes, cultural heritage, or family-friendly activities, our knowledgeable staff is here to help you make the most of your visit.
Visitor Center Information
239 Farmers Market Dr.
Hillsville, VA 24343
Open Everyday
8:30 am - 4:30 pm
Phone: 276.730.3100
Email: hello@heartoftheblueridge.co
The Region
Carroll County
Grayson County
Floyd County
Wythe County
Patrick County
Pulaski County
Cities & Towns
City of Galax
Town of Floyd
Town of Independence
Town of Fries
Town of Pulaski
Town of Hillsville
Town of Stuart
Town of Wytheville